What's the last book you bought, and why?
Over at David Montgomery's blog, he has posted some interesting snippets of a discussion about book marketing and publicity from the ITW discussion boards. I'm not going to add to the thoughts posted, but veer off to the side a little bit.
Since the goal of marketing and/or publicizing a book is to sell copies, I'd like to pose a question: What is the last book you purchased, and why did you buy it?
Was it an ad? A recommendation from a friend? A good review? Great cover? Something totally different?
To kick things off, the last book I bought was Alison Gaylin's HIDE YOUR EYES. I bought it because I'd recently seen Alison take part in the HELL OF A WOMAN signing at Partners in Crime, and knew that HYE had been nominated for an Edgar. Her new novel TRASHED got strong reviews, so I decided to start with her first. Those factors convinced me to pick up a copy.
What about you?